Is your company’s website accessible? Website accessibility refers to a website design that is easily used and navigated by people who experience disabilities, including temporary disabilities like a broken hand or arm. ASI wants you to know how important it is to make your site reachable and usable for as many people as possible.
According to worldbank.org, one billion people, or 15% of the world’s population, experience some form of a disability. Web accessibility encompasses all disabilities that effect access to the Web, including auditory, cognitive, neurological, physical, speech, visual, etc. These disabilities cause a struggle to access the same services and products as people without disabilities have. Not only is website accessibility important for inclusion, but for the success of your business as well!
Title III of the Americans with Disabilities Act (ADA) needs to be understood by all businesses in order to live up to the standards of website accessibility and stay out of a lawsuit. Besides legalities, if you simply want to reach as many potential viewers and customers as possible, making your website accessible and easy to navigate is key to gain as much website traffic as possible!